Best fit when
- Your core workflow is defined and launch target is this quarter
- You need one accountable operator from scope lock to production handoff
- You need more than one isolated workflow fix
Product Build · Default middle tier
Product Build is the default middle tier for teams launching this quarter.
This lane is for full implementation ownership. You get weekly proof, controlled scope expansion, and a production handoff you can maintain.
Investment range: $25K-$50K. Typical duration: 2-8 weeks.
If scope is unclear, start with Technical Audit first. If scope is one workflow only, check short-term fit.
Not fit when
- You need only one urgent workflow fix in 2-4 weeks
- You need monthly advisory without active implementation
- You are still deciding whether to build this quarter
For one blocked workflow only, check short-term plan fit.
Inside Product Build: scope bands
Same lane, different depth. Most launch teams begin in the Growth build band, then expand only when scope requires it.
Starter build
$25K
Launch one production workflow with auth, billing, and analytics in place.
You need one revenue-critical workflow live fast, with no scope sprawl.
- Single primary workflow from onboarding to value
- Production auth, payments, and analytics instrumentation
- Launch docs and deployment handoff
Typical timeline: 2-4 weeks
Growth build
$35K-$40K
Ship broader workflows with stronger admin tooling and deeper AI automation coverage.
Most teams launching this quarter with 2-3 connected workflows and real operator needs.
- Everything in Starter build
- Multiple connected workflows and richer state handling
- Admin operations dashboard and stronger quality controls
Typical timeline: 4-6 weeks
Multi-surface launch
$50K
Release multiple product surfaces with advanced integrations and hardened launch operations.
You need multi-surface shipping with higher operational complexity and deeper integrations.
- Everything in Growth build
- Multiple product surfaces and deeper integration depth
- Launch hardening across observability, failure handling, and handoff
Typical timeline: 6-8 weeks
What you get every week
- Everything in Technical Audit
- Full-stack TypeScript build (Next.js + React)
- Auth, payments, and subscription flows
- Production AI integration and guardrails
- Admin dashboard and analytics surface
- Scope band map for $25K / $35K-$40K / $50K execution depth
- Milestone delivery map with weekly proof checkpoints
- CI/CD, monitoring, and error tracking setup
How Product Build runs
Week 0: Scope lock
Confirm outcomes, acceptance criteria, risk boundaries, and decision owners before implementation starts.
Weeks 1-6: Build + proof cadence
Ship milestones with weekly proof updates, acceptance checkpoints, and explicit scope decisions.
Weeks 2-8: Launch readiness
Harden deployment, monitoring, analytics, and failure paths before production rollout.
Post-launch: 30-day support
Stabilize real usage, close priority issues, and prepare clean handoff for internal teams.
Short-term plans are pre-build only
Short-term plans are only for one blocked workflow. If scope touches multiple workflows, Product Build is the right lane.
Sprint Fix (2-week)
2 weeks · from $12K
One urgent workflow is blocked and needs to ship in 2 weeks.
Not ideal for multi-surface products or full rebuild scope.
Launch Sprint (4-week)
4 weeks · from $18K
You need one scoped release shipped in 4 weeks with clear acceptance criteria.
Not ideal for net-new platforms with wide scope ambiguity.
Next step
Book a Product Build fit call. You leave with lane confirmation, scope band recommendation, and first milestone definition.